The Dried Herbs Market will Grow at Highest

The dried herbs market encompasses a variety of herbs and plant materials

The dried herbs market encompasses a variety of herbs and plant materials that are dried for preservation. Popular dried herbs include oregano, parsley, basil, garlic powder, onion flakes and others. They enhance flavor, aroma and taste in many dishes. Dried herbs are usually sold in powdered or crushed form for easy use in cooking. They provide bursts of fresh herb flavors without the need to chop fresh herbs. Dried herbs have an extended shelf life compared to fresh herbs. Their convenience of use and long shelf life have increased their adoption in home cooking as well as commercial food production.

The Global Dried Herbs Market is estimated to be valued at US$ 5.65 Bn in 2024 and is expected to exhibit a CAGR of 5.8% over the forecast period 2024 to 2031.

Key Takeaways
Key players operating in the dried herbs market are Mevive International, All-Season Herbs Pvt. Ltd., British Pepper & Spice Company, McCormick and Company, Inc., DF World of Spices GmbH, Koninklijke Euroma BV, Paulig Group, Olam International, Kräuter Mix GmbH, RAMÓN SABATER S.A.U., Naturalin, Husarich GmbH, Royal Spices, Elite Spice, U.S. Spice Mills Inc., Verstegen Spices & Sauces B.V., Aum Agri Freeze Foods, Aadhunik Ayurveda, Flex Foods, and Saipro Biotech Private Limited. Growing demand for authentic ethnic cuisines and natural ingredients in food propels the market. Advancements in drying technologies have enhanced the Dried Herbs Market Trends preservation capabilities and delivery of vibrant herb flavors.

Market trends
There is a rising demand for organic dried herbs as consumers focus on clean label products. Various herbs are now marketed in innovative packaging formats with easy-open caps and pour spouts for convenience. Blends of dried herbs are also gaining popularity as they make dishes more flavorsome with just one ingredient.

Market Opportunities
The market has an opportunity to expand in Asia Pacific and Middle East regions owing to increasing spending capacities and evolving food habits. Launching heritage herb varieties can capture novel demand. Developing multifunctional herb blends with health-promoting properties will attract health-conscious consumers.

Impact of COVID-19 on Dried Herbs Market

The COVID-19 pandemic has impacted the growth of the dried herbs market. During the lockdowns imposed globally, the demand and sales of dried herbs increased significantly as people were cooking more at home. The pandemic led to disruptions in the supply chain and logistics initially. Transportation restrictions and lack of workforce impacted harvesting and processing of dried herbs. This led to short-term shortages and increased the prices of dried herbs in the beginning of 2020.

However, as lockdowns eased, companies adapted their operations and supply chains to the new normal. They focused on restoring harvests, improving local sourcing, and streamlining distribution networks. The demand further increased as consumers became more health-conscious and looked for immunity-boosting foods like dried herbs. Companies also expanded their e-commerce platforms to cater to the growing online demand. They ensured stable supplies and competitive pricing to tap into the rising health trends. The pandemic has accelerated the already growing demand for dried herbs and boosted the market in the long run. Companies will need to strengthen their supply chain resilience and focus on innovative product offerings to leverage post-COVID opportunities.

Europe is the largest regional market for dried herbs, accounting for over 30% of the global value share. Countries like Germany, Italy, France and the UK are among the major consumers given the popularity of herbs in local cuisines. North America ranks second, driven by increased awareness about the health benefits of herbs and changing consumer preferences towards natural ingredients. The Asia Pacific region is poised to be the fastest-growing market for dried herbs over the forecast period, supported by rising incomes, expansion of online retail, and growing health consciousness in countries like India and China.

The dried herbs market in India has seen exponential growth in recent years. Changing lifestyles, growing availability through modern trade channels, and increasing focus on local and organic products have boosted demand. Emerging cuisines incorporating herbs and government initiatives to promote cultivation are driving further market penetration. Companies are investing heavily in this high-potential market to cater to evolving consumers and capitalize on opportunities in natural seasonings and wellness segments.
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